Guide To Making Money From Online Selling
Whether you’re selling designer purses and clothes or video games and posters, there’s a way to get the most out of your sale. Read our online selling tips so you can make sure you’re getting paid what your things are worth.
Whether as a career or a hobby, selling online is a great way to make money at home. But if your items don’t sell, it can be a big waste of time.
We’ve written the following online selling guide to teaching you the best strategies to increase your sales. Do you want better success selling stuff online? Read on to learn how.
Don’t Sell Yourself Short
Don’t limit your selling to one outlet. If you’re selling on eBay, try selling on Craigslist and Amazon, too. You may have much better luck with the options you haven’t tried.
Even if you own an online store, it’s good to be present on these outlets as well. You can reach more customers and link back to your store.
Advertise For Free
Even if selling online is just a hobby, set up shop for real. You spend enough time on it, anyway. Get an eBay store or website to sell from and advertise.
The best way is YouTubing. Post product reviews, comparisons, unboxing and how-to videos with links to your selling platform. Even if you don’t have a store, you can post videos for Craigslist or eBay customers.
Other free advertising options include getting your selling information in online business directories and using Google AdWords. AdWords is free in that you only pay if people engage with your ads.
Selling Online As a Business
The tips above are applicable whether you’re selling online as a career or a hobby. Now here are some specific tips just for those who run a serious online business.
Focus on Your Niche like Joli Closet
An online business does better in a specific niche. If you focus your selling and advertising on one category of item, you are more likely to be found by people searching for that item.
Think of it this way: online shoppers don’t search Google for “stores that sell everything.” They search for the one specific item they are looking for. If you are the authority on that item, they’ll find you.
Choose a niche you know a lot about. To reduce competition, make your niche as unique as you can.
For example, Joli Closet has a very specific niche. They sell second-hand designer purses for a reduced price. They took a specific niche like designer purses and then tweaked it to make it even more unique.
Have a Website With a Blog
Having an online eBay store is fine. But if you’re serious about your business, you need a website with a blog. A website makes you look official and a blog is the best way to get found by online shoppers.
But don’t oversell it. Your blog needs to draw the customers in before you can close the sale.
To do this, write fresh, interesting content with an enticing title that is helpful for the reader. For example, “How to Choose an Outfit for Any Occasion,” and “Top 10 Must-Have Appliances For Your Kitchen.”
This will rank high in Google search results and bring in customers. Then, naturally, explain how your products can help and close the sale.
To boost your online search rankings, use popular keywords in your posts.
To find the best keywords, do a Google search related to your products or niche. Then scroll to the bottom of the page where it shows similar searches. These are your popular keywords.
Go, Sell, Win!
What are you waiting for? Use these tips for better success and have fun selling online!
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