Should You Host Your Business Email Server Yourself?
One of the first concerns you have as a business owner is how to keep track of all your company’s emails. Email, after all, is a vital tool for business communication because it is quick, inexpensive, and widely available.
Emails are a boon to businesses because they allow them to communicate with their customers more efficiently and effectively than ever before. Sending emails is one of the most cost-effective ways to increase your company’s income. As such, it is your responsibility to invest in cheap email hosting at the earliest.
However, as with any business decision, this one has its own advantages and disadvantages. We will delve into all of this in this article, but first, let’s get a hold of the basics.
What Is an Email Hosting Server?
Email hosting is a broad term that covers a wide range of services. An email hosting service is a service that houses the content of your messages. Hosting services are similar to web hosting services in that they both work with electronic mail. Because of this, most web services include hosting as part of their unmetered plans.
Most organizations prefer bundled services because they provide an easy method to receive a complete and efficient solution. Each service provider sets its terms for the packages it offers. If you choose, you may outsource your management to an email service provider focusing solely on improving your corporate communications.
Disadvantages and Advantages of Doing It Yourself
Not many people would want to host their business email server and infrastructure in-house because it requires them to own, configure, and maintain all of their own equipment. However, some larger companies may choose to do so for their reasons. Let’s start with the advantages of email hosting.
The Pros
- If you house your own server, you have complete control over everything. Thus, you can benefit from the added freedom and privacy. Because everything is within your control, you no longer have to rely on other third-party providers;
- Going this way lets you manage all your personal info securely. Customization options are virtually limitless.
The Cons
- There are various software components in a server, each of which performs a specific task. To have a completely functional server, all of these components must be set up correctly in order to work together optimally;
- It might be difficult and time-consuming to design and set up your own server. The same holds true for security. There are a variety of ways to safeguard accounts, content, and communication from illegal access or compromise. Also, keep in mind that the server upkeep can be stressful and time demanding, as it requires regular updating of anti-virus and spam filtering rules as well as other software.
Is It a Good Move to Do This Yourself?
In a nutshell, yes. For most organizations, self-maintenance of servers would be the best option, and the reasons for this are as follows:
It Shows Professionalism
When your clients get messages from your company using [email protected], what do you suppose they’re thinking? In the first place, you’ll appear completely unprofessional because anyone can register this address for nothing.
Instead, your clients will feel more secure doing business with you if they receive a message from [email protected] rather than from a generic address. People who are serious about their business will put in the time, money, and effort needed to get a domain-specific address.
Prevents Spam 
Sending messages through free services risks being flagged as spam, wasting your valuable time and effort. Your messages will not be bounced or thrown into spam folders if you use a corporate service for this. Every message you send will be delivered to your customers.
Added Security
When it comes to free services, security is generally lacking. This puts your organization at risk and leaves it open to attack. Maintaining your server is the only way to ensure that all the safest measures are adopted.
Better Privacy
Hosting your email allows you to set a level of privacy that is just right for you. You can rest assured that nobody is snooping on company emails. You can even specify where the data is stored. This is crucial when there is a need for confirmation or regulatory requirements.
Should You Host Your Business Email Server Yourself?: Conclusion
The corporate world necessitates taking advantage of every opportunity presented before oneself for success, and communication is one of the biggest bridges we have. Secure communications will make or break your company, so make your choices wisely!
